Bricolage Workshop

This workshop explored bricolage as a creative strategy for generating value and recognizing entrepreneurial opportunities.

Workshop lead by Richard Fishman and Ian Gonsher.     •    Spring 2011

IE Brown Executive MBA      

“The ‘bricoleur’ is adept at performing a large number of diverse tasks; but, unlike the engineer, he [or she] does not subordinate each of them to the availability of raw materials and tools conceived and procured for the purpose of the project. His [or her] universe of instruments is closed and the rules of his [or her] game are always to make do with “whatever is at hand,” that is to say with a set of tools and materials which is always finite and is also heterogeneous because what it contains bears no relation to the current project, or indeed to any particular project, but is the contingent result of all the occasions there have been to renew or enrich the stock or to maintain it with the remains of previous constructions or destructions.”

– Claude Levi Strauss from the “The Savage Mind”